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Subject: IDS: Re: Net Facade 1.2
From: mark.teichernetworkice.com
Date: Wed Sep 20 2000 - 14:39:13 CDT

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An observation was made that when most engineering based companies go from
"startup type phase" Casual atmosphere to a corporate infrastructure with
policy and what not, It is far harder to actually market the great ideas or
products one has developed. BBN suffered the same fate as many NE based
companies, the original people have long since gone, or formed other
projected or soon to be profitable successful companies. (Ok, I am still
wondering about Akamei's instant success???)

OK,

Back to the subject at hand.

Marty is absolutely correct that the IDS market segmentation can be split
into many categories and some products fit into more than one "Marketing"
defined category.

As the products become more mature, and are priced appropriately (not
free).. Free is great (Business Case: Netscape (Sucess, ??) or Business
Case: VitalSigns (now part of Lucent). VitalSigns gave away their product
NetMedic at first then switched their model and attemped to start charging
people for it.

Vital Signs then got acquired by INS (INS CARE), then INS became partof
Lucent.

/mark

At 11:43 AM 9/20/00 -0700, Mark L. Fausett wrote:
>One could add modem to the "invented but didn't think it would sell" list.
>
>BBN has always been strong technically, but *weak* in business development.
>Time will tell how/if that changes under Verizon.
>
>Martin--
>Why "oh no..."?
>
>Mark Fausett
>mfausettbbn.com
>(But a different part of the company;
>thanks for the pointer to NetFacade!)
>
>----- Original Message -----
>...SNIP...
> > At 06:39 PM 9/19/00 -0400, Martin Roesch wrote:
> > > > Net Facade - oh no.. Not that again..
> > >
> > >Humph.
> > >
> > > > http://www.itsecure.bbn.com/NetFacade.htm
> > >
> > >Damn, nice web page for the product. Remember, this is BBN we're talking
> > >about, the same company that invented the router and decided it'd never
>sell.
> >
> > Yes, I know the company quite well, I was part of the Site Patrol
> > provisioning team..
> > They actually invented the "" also, but I can't recall why that is so
> > important.. :)
>...SNIP...